We’ve been watching the team over at LifeKraze carefully over the last couple months as they launched their alpha product and are now in beta. So far, it’s been impressive. Only a couple months ago they had a few college friends and some select advisors trying to break the system, and now their beta group is capped out at 2,000 users.
We talked with the team at their office/gym down on Main Street, and now their attention is focused squarely on SXSW. In 2010, SXSW is an enormous event with over 33,000 visitors to the Interactive Trade Show, which is where one will find LifeKraze this year. We don’t want to ruin any surprises, but they’ve got some creative ideas on promoting the brand during the event. We’re really looking forward to some videos.
Also, just today, they scored a major win with a front page story in the Times Free Press.
So, if you want to join in on the kraze, you’ll have to wait until their full, public beta launch at SXSW.